Special Offer Advertising - Benefits

Sell your cars quickly and easily

Full control of your account at all time

Sell your hottest deals fast! Our easy-to-use Special Offer control panel enables you to manage your offers the way you want to. It is a powerful tool that allows you to each of your best offers on the Askaprice website. Add as many offers as you wish, and quickly change the criteria of your account if your requirements change.

Exclusive leads

Each enquiry that is generated from our Special Offer section is put through a strict 'scrubbing filter', to ensure that we send you only enquiries that are likely to convert into a sale.

Targeted and relevant leads

Research shows that over 60% of all new car buyers use the internet as part of their buying cycle. Askaprice targets these consumers through extremely efficient search engine campaigns to reach a highly relevant audience. With over 10,000 "new car" related keywords within the top-ten listings on Google, MSN and Yahoo, our typical visitor is already within the car-buying cycle.

Each enquiry that is generated through the Special Offer section is passed through a strict four-stage process to ensure we only forward the highest quality leads to our partners:

1) Our enquiry form filters out any spam, timewasters, and incomplete entries

2) Our post-enquiry procedure checks to see whether telephone numbers, postcodes, names and entry fields are valid

3) Our bespoke system checks the vehicle against the CAP database so that information passed to our dealerships are accurate and up-to-date

4) Every single enquiry is manually contacted by our lead verification staff by phone to ensure that leads are of the highest quality from consumers ready to purchase

Cuts the cost of advertising and marketing

Research shows that the average cost of generating an enquiry through traditional media such as TV, radio and newspaper advertising can cost in excess of £50 per enquiry, and many dealerships tell us that it costs well over £100 for each 'walk-in' browser. Each qualified prospect that we forward to you costs much less than this.

High conversion rates and an excellent ROI

Our current partners are enjoying sales conversion rates in excess of 30%, ensuring that their return on investment through advertising increases.

Dedicated Account Manager

Each dealership who signs up for a Special Offers campaign receives a dedicated Account Manager assigned to their individual account. Your account manager will be on-hand to provide you with personalised support and assistance, provide guidance on best practices to help you to increase your return on investment, and continually identify opportunities for increased sales.

Your account manager will assist you by:

• Overseeing the delivery of campaigns for optimum conversion rates
• Providing a one-on-one personalised service
• Notifying you of services that will enable you to reach targeted customers through new sales opportunities and channels
• Helping to answer any questions or concerns you may have about your account, a specific transaction, or other issues
• A fixed point of contact within Askaprice for matters that require escalation to other departments
• Weekly lead reporting
• Call through ‘ready to buy’ customer directly to sales staff
• Customer feedback
• Giving you peace of mind

Your account manager will provide an email address and direct phone number for you to reach them.

Account setup is extremely quick, and as soon as you’re ready to supply us with your special offers, you can upload them using our simple Special Offer administration system, via a CSV file, or an XML feed. Your account manager will be happy to explain in further detail.

Risk-free moneyback guarantee

We are so confident in the quality of our leads that we offer a moneyback guarantee on your first batch of leads. Terms and conditions apply.

Sign up today

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